More Danish Design Brands Hitting the Thai Market in 2025 – The Art of Living Danishly (in Thailand)
On the Thursday 27 March 2025, you could experience an impressive attendance to the official inauguration of BoConcept’s new store in Soi Thong Lor. More than 120 people attended, including the Index Living Mall management as well as the main investors to new BoConcept Store. Also, the press and influencers and models came to participate in the presentations. The BoConcept Store has been open for a while but recently found the opportunity while its CEO Mr. Mikael Kruse Jensen along with the regional Danish representatives were visiting Thailand.
The Ambassador of Denmark for Thailand Mr. Danny Annan and spouse Mrs. Carine Boustany Annan attended as guest of honours. The Danish-Thai Chamber of Commerce was represented by Vice-Chair Martin Kyhn, Intern Ms. Siradcha Kaewwhang and Executive Director Michael Andersen.
The whole building called DecorScape is owned by Index Living Mall’s investor group of which BoConcept live in the two gate level floors. The floors above are still for rent for interested design brands – maybe one or two more from Denmark.
In October 2025 another Danish brand will arrive to Thailand as a franchise under Index Living Mall, namely the Copenhagen Flying Tigers.